Glencoco Customer Use Cases

For Seed - Series A Companies

• Use Case 1 (Product Marketing, Sales): You’re looking to test and deploy outbound messaging to a certain set of your ICPs and collect recorded feedback via call transcripts to take back to your Product Marketing and Sales team
• Use Case 2 (Demand Gen, Sales): You have a proven outbound messaging talk track ready and you’re looking to reach out to as many of your ICPs as possible in a highly scaleable, brand-message-standardized way
• Use Case 3 (Sales Recruiting, Sales Enablement): You are looking to grow your SDR/BDR/Inside Sales team and are looking for a de-risked way to convert already-certified sales professionals into full-time roles at your company

For Series B+ Companies

• Use Case 1 (Demand Gen, Sales): You have a proven outbound messaging talk track ready and you’re looking to reach out to as many of your ICPs as possible in a highly scaleable, brand-message-standardized way
• Use Case 2 (Sales Recruiting, Sales Enablement): You face issues with high turnover with your SDR teams and search and recruiting costs are impacting your business
• Use Case 3 (Sales Recruiting, Sales Enablement): You are looking to grow your SDR/BDR/Inside Sales team and are looking for a de-risked way to convert already-certified sales professionals into full-time roles at your company

For Professional Sports Teams/Event Sponsorships

• Use Case 1 (Sales): You’re looking to reach out to local businesses in a highly scaleable, brand-message-standardized way

For Overseas Companies looking to GTM in the US

• Use Case 1 (Sales): You have a great service or SaaS product, know that the biggest B2B market is in the US, and you’re looking for ways to generate outbound conversations with US-based companies

For Highly Seasonal and Opportunistic Sales Cycles

• Use Case 1 (Sales): Because your sales cycles are highly seasonal, you’re looking for a way to quickly generate outbound campaigns to catch high seasonality waves and adjust supply as needed

For Upsells

• Use Case 1 (Sales): You have a wide footprint of existing customers and are looking for scaleable outreach to educate them about additional product offerings and upsell into your existing customers

For Home Improvement/Real Estate/Insurance

• UC1 (Demand Gen, Sales): You have a proven outbound messaging talk track ready and you’re looking to reach out to as many of your ICPs as possible in a highly scaleable, brand-message-standardized way
• UC2 (Sales Recruiting, Sales Enablement): You face issues with high turnover with your SDR teams and search and recruiting costs are impacting your business
• UC3 (Sales Recruiting, Sales Enablement): You are looking to grow your SDR/BDR/Inside Sales team and are looking for a de-risked way to convert already-certified sales professionals into full-time roles at your company

Discover Deeper Insights on Our Blog:

• Why Outbound Sales Calling Remains a Cornerstone for High Ticket B2B Sales
• Mastering Cold Calling: Catch the Expertise of these Outbound Sales Training Leaders!
• From Clicks to Closings: Remote Outbound Sales Mastery Unleashed
• Optimizing Outbound Sales Cold Calling Success in 2024: Techniques and Strategies
• Diversifying Customer Footprint Beyond the Tech Startup Ecosystem for FinTechs